Up next in our series “What They’re Doing Right“is our interview with James Maendel. James is the President of Maendel Wealth Management Group and is a total social media guru. We were blown away by his insight and are excited to share with you what he had to say about how to find success on social media sites.
How did you get started on social media? And what strategy did you start out with?
I started interacting on social media a year and a half ago. Here is my general approach: I keep my website focused on my practice, use Twitter for the day-to-day news and market information, and use Facebook for a wider reach and highlights from local news, such as teens who make a business and find success, or anything people would be interested in.
We work with financial advisors every day as they navigate the mostly uncharted waters of social media marketing. In the upcoming weeks we are going to be highlighting advisors that have successfully executed a social marketing strategy. Steve Ause is one such example, and he has graciously allowed us to share his secrets with you today.
This week we launched The FMG App, the first app for financial advisors and their clients. With the FMG App you are able to answer questions, schedule appointments, push out great content and send personal messages at any time. It’s the perfect marketing tool, and it’s all yours.
Financial Planning Magazine is running a series in their online magazine called “30 Days, 30 Ways.” It has some great marketing tips. Today’s issue is all about social marketing, with three articles covering different facets of the social marketing challenge. Here is just enough to get you interested and a link so you can read all three articles:
“Social media, as the name suggests, is about being social and connecting with others. Being boring, dry or too formal won’t work. You have to be yourself, experts say. Read More…